Gen CLEO Action

Sector: Non-Profit

Project Type: Lettering for Branding

GenCLEO Action is dedicated to championing impactful policies that emphasize the urgency of addressing climate change and ensuring it remains a key concern for voters. With widespread recognition among Floridians about the human-induced nature of climate change and its severe implications for the state, GenCLEO Action aims to bridge the gap between awareness and action. The distinctive script calligraphy that defines their corporate identity symbolizes a departure from conventional activism approaches, signaling a proactive shift towards advocating for legislative changes to enhance environmental sustainability.