Lettering Design for Branding
Lettering Design for Advertising
Lettering Design for Marketing
If you're looking to elevate your branding, marketing, or advertising, my expertise in custom lettering is the creative boost your business needs! With nearly a decade of experience, I specialize in designing bold, attention-grabbing lettering that gives your brand a unique voice. From sleek logos to dynamic marketing campaigns, my custom lettering adds personality and flair, helping your message stand out. Whether you want to make a statement in advertising or bring your brand identity to life, I create one-of-a-kind designs that captivate and connect with your audience.
Projects
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Motion Design.
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Website Design.
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Brand Design.
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Event Activations.
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Illustration.
I’m Lucho Escobar, a Miami-based graphic designer specializing in custom lettering and branding. I bring artistic vision and innovation to life, crafting standout designs that elevate brand identity and visual communication. With expertise in graphic design, branding, and illustration, I create visually impactful, consumer-focused work that enhances user interaction across various mediums.
Thinking outside the box is for the average. Let’s make something great.
Over the past eight years, I’ve embraced every opportunity to learn and grow, driven by a passion for pushing creative boundaries. The thrill of thinking beyond the ordinary and discovering unexpected solutions has shaped my journey. Today, as a multidisciplinary designer, I’m inspired by the diverse projects and mentors that have enriched my skills and fueled my love for innovation.
As a graphic designer based in the heart of Miami, I’ve spent almost a decade helping brands tell their story through creative, custom lettering, and bold design. Whether it’s branding, marketing, or advertising, I love turning ideas into visuals that not only catch the eye but truly connect with people. Every project is a chance to collaborate, get to know your business, and create something that feels authentic to your brand. From local businesses to global brands, I’m all about crafting designs that make an impact and stand out in a crowded world.
Other Design Services
As an experienced web designer based in Miami, I’ve worked with start-ups, real estate clients, music festivals, and B2C brands to create modern, user-friendly websites. My expertise lies in UI/UX design, where I combine contemporary aesthetics with intuitive functionality, ensuring every site is visually engaging and easy to navigate. Whether building websites for real estate or crafting front-end experiences for businesses, my goal is to deliver web designs that enhance user satisfaction and drive results.
As a Miami-based brand designer, I specialize in crafting custom brand identities that resonate with target audiences. From logo creation to complete branding strategies, I develop cohesive designs that enhance a brand’s visual appeal and align with business goals. My branding strategy focuses on consumer behavior and market trends, ensuring each brand I create connects with its audience on a meaningful level. Whether you're launching a start-up or refreshing an established brand, my approach blends creativity with strategy to make your brand stand out and thrive.
As a Miami-based graphic and marketing designer, I specialize in creating impactful designs that drive results for start-ups, hotel groups, and tourism businesses. With experience as a growth designer, I craft tailored marketing campaigns, branding, digital ads, and social media content that engage your target audience. Whether you're in the South Florida tourism industry or looking to boost your brand’s visibility, my expertise in both design and marketing strategy ensures your business stands out. If you need a marketing-focused graphic designer in Miami, I’m ready to help your brand grow.
